Monday, May 31, 2010

Umbrellas: A Perfect Way to Show Off Your Message

Fresh off Memorial Day weekend, we are all looking forward to the summer months and a little fun in the sun. And although we love being out in the sun, who doesn’t want a good umbrella when the weather starts to get hot?

For some of the following reasons, umbrellas are a top pick when it comes to promotional items.

Size: The top of an umbrella offers plenty of space for your message. Unlike with smaller items (such as pens or coffee mugs), you don’t have to consolidate your message to fit in a tiny area. On an umbrella there is plenty of room for your logo and contact information. Keeping things large also makes sure that your logo can be seen from a distance.

Options: Besides the top of the umbrella, you can also print your logo on the handle or casing. So even when the umbrella isn’t open, people can still see your message.

Exposure: Umbrellas are often seen in very public places like beaches and sporting events, giving your brand lots of visibility. It is a great way to make sure your brand is seen by more people than just the recipient.

Creativity: There are hundreds of creative ways to tie umbrellas into promotions. Car companies can tie them into weekend or beach kit giveaways. If you are in the health or beauty industry, branded umbrellas are great for a skin care promotion. If you are in the service industry, let your clients know that you have them “covered” by handing out umbrellas.


Windproof 60” Jumbo Golf Umbrella with Hardwood Handle
From $5.81


Beach Umbrella with Tilt and Shoulder Strap
From $8.88